Free tool
How many doors a day?
Put in what you want to earn and what you actually convert, and this tells you the number of doors that gets you there. No signup, nothing saved, no email.
Your take, after any split.
Sales ÷ conversations. Not sales ÷ doors.
Doors where somebody actually answered.
Doors you need to knock per day
33
About 6 an hour across 6 hours.
Sales you need per month
50
At $120 a sale to reach $6,000.
Conversations you need per month
250
At a 20% close rate.
Total doors per month
715
At a 35% contact rate.
The lever most people reach for last
Push your close rate from 20% to 25% and the same income needs 26 doors a day instead of 33. Five points of close rate is usually cheaper to buy than 7 more doors a day, every day, forever.
This is arithmetic, not a forecast. It assumes your rates hold steady, which they will not. They move with the season, the hour and the neighbourhood. Use it to size the day, then measure the real numbers.
The maths, so you can check it
Four divisions, in this order. Nothing clever is happening and that’s the point. The value is in using the right rate in the right place, which is where most back-of-the-receipt versions go wrong.
sales = income goal ÷ commission per sale
contacts = sales ÷ close rate
doors = contacts ÷ contact rate
doors per day = doors ÷ days worked
Close rate and contact rate aren’t the same number
This is the mistake worth fixing. Close rate is sales divided by conversations, the doors where a human spoke to you. Contact rate is conversations divided by total doors. If you collapse them into one “doors per sale” figure you lose the ability to tell a pitch problem from a timing problem, and the two have completely different fixes.
A day of nobody answering is a scheduling failure. You knocked at the wrong hour for that neighbourhood. A day of people answering and saying no is a pitch failure. Same low sales number, opposite responses, and you can’t tell them apart without both rates.
Why adding doors is the expensive lever
More doors costs hours, and you have a fixed number of those before it’s dark. A better close rate costs practice once and then pays every day after. When the calculator shows you that five points of close rate is worth forty doors a day, that isn’t a motivational slogan, it’s just the division.
Where the numbers come from
Your own, ideally. Guessing at your close rate produces a confident answer to the wrong question. If you don’t know it, that’s the thing to fix first, and it’s what the free plan measures: every disposition you tap rolls into contacts, closes and a close rate that’s actually yours.